Imagine a world without search engines or a day when you don't turn, at least once, to the Internet to search for market intelligence, look up a reference, search for a new technology, get directions, make a reservation or purchase.
It would be hard to find that world today -- and with good reason. Increasingly business depends on the Web for information, communications, research, marketing and sales.
Yet today, while almost every company has a web site, amazingly few are optimized for search.
According to a recent research by OneupWeb, only some 10% of Fortune 100 corporations, optimize their sites for search, and only 12 out of 100 of the top retailers.